Google promises publishers an alternative to AMP

Google’s AMP project is not uncontroversial. Users often love it because it makes mobile sites load almost instantly. Publishers often hate it because they feel like they are giving Google too much control in return for better placement on its search pages. Now Google proposes to bring some of the lessons it learned from AMP to the […]

from TechCrunch http://ift.tt/2Dccj3I

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